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HAIKOU, Jan. 30 (Xinhua) -- During the week-long Spring Festival holiday, which ended on Friday, duty-free shopping boomed in south China's island province of Hainan as its tourism gradually rebounded, unleashing new consumption vitality.

Hainan reported a total of 1.56 billion yuan (about 234 million U.S. dollars) in offshore duty-free sales during the holiday, a year-on-year increase of 5.88 percent, according to Haikou Customs. The number of shoppers for duty-free products in Hainan from Jan. 21 to 27 totaled 157,000, up 9.51 percent from last year's Spring Festival holiday, which ran from Jan. 31 to Feb. 6. Each shopper spent an average of nearly 10,000 yuan.